Uvaraj Guruswamy

Energizer
DISC Type : I

VP - Sales at BU Soft Tech

Chennai, Tamil Nadu, India

Overview

Uvaraj Guruswamy is a sales leader with over 15 years of experience building revenue engines for IT services firms. As VP of Sales at BU Soft Tech, he specializes in market expansion, strategic partnerships, and high-value client engagement. He holds a B. Sc from the University of Madras.

A colleague described him as a "source of knowledge and inspiration" and a "well-groomed individual with diversified knowledge of various domains and technologies. "

Personality Overview

Believer

Relationship Oriented

Enthusiastic

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They excel at seeing the bigger picture, and the long-term impact of their decisions. They are people oriented, friendly and like creating new connections.

Topics They Care About

Market Expansion
His current role and past experience are heavily focused on driving new market expansion and building robust sales pipelines across key geographies.
Global Delivery Models
He specializes in structuring and scaling delivery models for global clients, including Offshore Development Centers (ODC) and Global Capability Centers (GCC).
Enterprise Growth
He has a long track record of leading complex enterprise sales cycles, negotiating contracts, and building trusted C-level relationships to foster growth.

Media Appearances

Uvaraj has no verified media appearances

Work History

1-2026
VP - Sales at BU Soft Tech
1-2022 - 12-2025
Sales Director at Agira Technologies
9-2016 - 12-2021
Director Of Operations And Business Development at WonderWrks IT Services Pvt Ltd
12-2011 - 8-2016
Manager - Business Development at SEDIN TECHNOLOGIES - RAILSFACTORY
11-2008 - 2010
Sales Specialist at Sulekha

Education

2001 - 2004
B.Sc from University of Madras
Education details unavailable from RMHSS

More Information

Social Presence :

Prographics :

Exp : 15 Location : Chennai, Tamil Nadu, India Job Level : Senior Designation : VP - Sales at BU Soft Tech
URL has been copied!

Insights For Selling To Uvaraj

During A Call Or A Meeting

DO's

  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Invite them for a lunch or a drink/coffee
  • Speak enthusiastically with energy, maintain a clear and confident tone

DONT's

  • Don’t assume a yes just because they have not said no
  • Don’t be excessively objective, be a storyteller
  • Avoid cutting into their flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Uvaraj is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Uvaraj

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Uvaraj move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Uvaraj take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Uvaraj

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.