Vaidehi Murthy

Inquirer
DISC Type : cd

Communications Specialist at Freelance

Greater Bengaluru Area, India

Overview

Vaidehi is a communications and brand strategist whose career uniquely bridges technology and creative storytelling. A Bachelor of Engineering from PES University, she moved from R&D in medical hardware for neuro-diverse conditions to leading content and brand strategy for companies like Dunzo. She excels in finding the patterns that connect technical products with human-centric narratives.

Driven by curiosity, Vaidehi has a passion for exploration and social impact, having volunteered at the renowned SECMOL school in Ladakh. She is a storyteller at heart, known for her witty, pun-based writing style which she has cultivated for over a decade. Her personal philosophy centers on the importance of authentic communication in a heavily curated world.

Unique fact: She landed her social media lead role at Dunzo with zero prior marketing experience, solely due to her popular and long-standing hobby of writing puns on Twitter.

Personality Overview

Hard To Convince

Upfront

Judgemental

They don’t always try to control the conversation but neither do they like yielding it fully.  They care equally about the product and its potential impact. They can be nudged to make faster decisions by offering what they value.

Topics They Care About

Authentic Communication
Her 2025 TEDx talk focused on the loss of sincerity in modern conversations, questioning if honesty is still the best policy and advocating for more genuine interactions.
Brand Storytelling
As a writer for Humans of Bombay and a brand consultant for Dunzo, she has deep experience in crafting compelling narratives that connect with audiences on a human level.
Creative Copywriting
Known for her clever wordplay and observational humor, she has a long history of writing witty one-liners and believes in the power of concise, impactful content.

Media Appearances

Vaidehi has no verified media appearances

Work History

1-2023
Communications Specialist at Freelance
2-2022 - 1-2023
Brand Consultant at Dunzo
10-2018 - 1-2022
Content - Lead at Dunzo
6-2018 - 10-2018
Writer at Humans of Bombay
2-2014 - 6-2018
R&D Manager at Erkadi Systems

Education

6-2005 - 9-2009
Bachelor of Engineering - BE from PES University

More Information

Social Presence :

Prographics :

Exp : 15 Location : Greater Bengaluru Area, India Job Level : Junior Designation : Communications Specialist at Freelance
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Insights For Selling To Vaidehi

During A Call Or A Meeting

DO's

  • Refer to testimonials from others in similar positions
  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Make sure that you you respond to any queries from them quickly

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Avoid repeating yourself or making generalizations
  • Avoid long winding pitches, stay objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Vaidehi is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Vaidehi

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Vaidehi move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Vaidehi take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Vaidehi

Personality Compatibility


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