Valentina Gómez Guerrero in

Valentina Gómez Guerrero

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Jefe de trademarketing Canal Droguerias at JGB S.A.
📍 Cali, Valle del Cauca, Colombia

Valentina Gómez Guerrero is the Head of Trade Marketing for the Drugstores Channel at JGB S. A. An alumna of Universidad Icesi, she is an expert in trade marketing, brand activation, and retail analytics. Colleagues describe her as passionate, creative, and innovative, with a focus on achieving sales goals.

She is deeply interested in market dynamics and business analysis, following major firms like Nielsen and Deloitte. Valentina values team alignment and drawing energy from collaborative work, as shown in her reflections on a recent company-wide commercial team meeting.

Unique fact: Valentina is passionate about developing strategies that build customer loyalty and brand recall to directly increase product turnover.

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Experience
7 Years
Current Role
Jefe de trademarketing Canal Droguerias
Location
Cali, Valle del Cauca, Colombia
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Valentina cares about

Trade Marketing
Designs and executes trade marketing plans aligned with brand strategy to meet sales quotas, drawing on experience from JGB S. A. and Juan Valdez Café.
Retail Analytics
Utilizes tools like Tableau and Excel to conduct benchmark analysis and generate insights on sales, campaigns, and overall product turnover.
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Career

Work history

5-2024
Jefe de trademarketing Canal Droguerias
JGB S.A.
5-2023 - 4-2024
Especialista de trademarketing
JGB S.A.
11-2022 - 4-2023
Trade Marketing Analyst
Juan Valdez Café
7-2020 - 11-2022
Marketing Analyst
Inmobiliaria Gómez & Gómez
1-2020 - 7-2020
Proffessional in Corporative Marketing
Colombina
In the press

Media appearances

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Education
2015 - 2020
Grado
Universidad Icesi
2014 - 2020
Grado
Universidad Icesi
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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