Vanessa Tejada in

Vanessa Tejada

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Category Manager Microsoft - Colombia, Centro América y Caribe at Microsoft
📍 Bogota, D.C., Capital District, Colombia

Vanessa is a Category and Marketing Manager with over 10 years of experience shaping commercial strategy for tech and consumer goods in Latin America. Currently at Microsoft, she specializes in go-to-market plans, brand positioning, and channel management. Colleagues describe her as proactive, innovative, strategic, and results-oriented.

Outside of work, Vanessa is a lifelong learner, recently earning an intermediate certification in the Italian language. She draws inspiration from diverse sources, such as Formula 1 films, reflecting on the lessons they offer in leadership, perseverance, and teamwork to apply in her professional life.

Unique fact: Vanessa is a certified speaker on AI topics, presenting at events like the "LAS Consumer Summit 2024. "

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Experience
9 Years
Current Role
Category Manager Microsoft - Colombia, Centro América y Caribe
Job Level
Middle
Location
Bogota, D.C., Capital District, Colombia
Personality Overview

How Vanessa shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Vanessa cares about

AI in PCs
She is a speaker on Copilot+ PCs and the new era of AI at Microsoft, recently presenting at consumer and partner summits in 2024.
LATAM Market Strategy
Her career is focused on leading marketing, category development, and commercial strategy for multinational companies across Latin America.
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Career

Work history

8-2023
Category Manager Microsoft - Colombia, Centro América y Caribe
Microsoft
12-2019 - 8-2023
Category Manager
Microsoft
6-2018 - 12-2019
Marketing Specialist
Coca-Cola FEMSA
4-2017 - 12-2017
Chocolate Brand Manager
CasaLuker S.A
6-2015 - 4-2017
Trade Marketing Coordinator
AB InBev
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2020 - 2020
Education details unavailable
Universidad de Los Andes
2018 - 2019
Maestría en Marketing y Comunicaciones
Universidad de 'San Andrés'​
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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