Vasudha Seth

Questioner
DISC Type : c

Vice President Strategy at ArcelorMittal Dofasco

Mississauga, Ontario, Canada

Overview

Vasudha Seth is the Vice President of Strategy at ArcelorMittal Dofasco, where she has built a long-tenured career in various leadership roles including sales and marketing. She holds an MBA from the Schulich School of Business and a BASc in Mechanical Engineering from the University of Toronto, blending technical expertise with business acumen.

Outside of her corporate role, Vasudha is highly active in business advocacy, having served as the Chair for both the Ontario and Hamilton Chambers of Commerce. She is passionate about mentorship and often participates in panels and events focused on supporting women in leadership and sharing her professional journey.

She has served as the Chair of the Board for both the Ontario Chamber of Commerce and the Hamilton Chamber of Commerce.

Personality Overview

Not Easily Convinced

Cautious & Analytical

Value Seeker

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  It is quite likely of them to ask for pricing or other concessions. They prefer to fully evaluate every situation.

Topics They Care About

Board Governance
Demonstrated extensive leadership in governance through her roles as former Chair of the Board for both the Ontario Chamber of Commerce and the Hamilton Chamber of Commerce.
Women in Leadership
Actively participates in panel discussions to share her experiences and insights, aiming to inspire and support other women in business and corporate roles.
Steel Industry Strategy
As Vice President of Strategy at ArcelorMittal Dofasco, she is directly responsible for shaping the long-term strategic direction of Canada's leading steel producer.

Media Appearances

Smarter people strategy for a future‑ready workforce. Featured in ArcelorMittal – Insights and Podcasts

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Vasudha Seth – Vice President Strategy at ArcelorMittal Dofasco, Inc.. Featured in The Org

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Vasudha Seth | Profiles | Leadership | About us - ArcelorMittal Dofasco. Featured in ArcelorMittal Dofasco (Corporate Website)

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Work History

5-2022
Vice President Strategy at ArcelorMittal Dofasco
4-2021 - 6-2022
Director of Sales, General Industries at ArcelorMittal Dofasco
8-2020 - 6-2022
Director of Sales - Construction, Manufacturing and Packaging Industries at ArcelorMittal Dofasco
10-2018 - 8-2020
Vice President Strategy at ArcelorMittal Dofasco
4-2018 - 10-2018
Director, Marketing and Strategy at ArcelorMittal Dofasco

Education

1989 - 1994
MBA from Schulich School of Business - York University
1984 - 1988
BASc from University of Toronto

More Information

Social Presence :

Prographics :

Exp : 29 Location : Mississauga, Ontario, Canada Job Level : Senior Designation : Vice President Strategy at ArcelorMittal Dofasco
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Insights For Selling To Vasudha

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Back up any claims with data and numbers
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Vasudha is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Vasudha

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Vasudha move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Vasudha take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Vasudha

Personality Compatibility


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