Veronica Lawrence Ortega

Inquirer
DISC Type : cd

Applied AI SME at AI Readiness Alliance

Washington DC-Baltimore Area, United States

Overview

Veronica Lawrence Ortega is the Co-Founder of IEQ LLC, specializing in ethical AI adoption and organizational development. A retired U. S. Navy Master Chief with 24 years of service, she holds a Doctor of Education from the University of Southern California. People who have worked with her often describe her as charismatic, results-oriented, and an ultimate team player.

Growing up in the Dominican Republic as the adopted child of a farmer, Veronica developed a deep-seated passion for justice, diversity, and inclusion. This passion has fueled her professional journey, from serving as a premier subject matter expert on culture in the Navy to her current work in creating equitable, people-centric workplaces.

Unique fact: Before becoming an expert in AI and organizational psychology, she served as a Special Assistant to the Naval Inspector General.

Personality Overview

Judgemental

Hard To Convince

Upfront

They can be nudged to make faster decisions by offering what they value.  They don’t always try to control the conversation but neither do they like yielding it fully. They care equally about the product and its potential impact.

Topics They Care About

Ethical AI Adoption
Her work is centered on guiding organizations in implementing human-centric, ethical AI roadmaps that align with employee well-being and foster trust in new technologies.
Organizational Culture
She has over a decade of experience in culture and climate assessments, drawing from her background as the Navy's premier expert on culture, climate, and inclusion.
Diversity & Inclusion
A core passion stemming from personal experience, she has led large-scale DEI initiatives and is a distinguished graduate of the Defense Equal Opportunity Management Institute.

Media Appearances

Veronica Lawrence Ortega – Speaker, AI for Good Summit (AI Readiness Alliance). Featured in ITU – AI for Good

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Work History

11-2025
Applied AI SME at AI Readiness Alliance
10-2024
Co-Founder at Inclusivity EQ LLC
4-2021 - 4-2024
Sr. Director of Organization Optimization at TI Verbatim Consulting (TIVC)
2-2021
Efficient Happiness USA AI Applied Practitioner at Efficient Happiness
12-2019 - 4-2021
Senior Change Management Consultant at Dynamic Integrated Services

Education

5-2023 - 12-2025
Doctor of Education - EdD from University of Southern California
Master's degree from Northcentral University

More Information

Social Presence :

Prographics :

Exp : 15 Location : Washington DC-Baltimore Area, United States Job Level : Leadership Designation : Applied AI SME at AI Readiness Alliance
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Insights For Selling To Veronica

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending too much time on pleasantries
  • Refer to testimonials from others in similar positions
  • Make sure that you you respond to any queries from them quickly

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Avoid repeating yourself or making generalizations
  • Avoid long winding pitches, stay objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Veronica is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Veronica

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Veronica move?

  • Their decision making speed is somewhere in the middle.
  • Can Veronica take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Veronica

Personality Compatibility


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