Vicky Ulinici

Sharpshooter
DISC Type : CD

Ambassador at wherewework

United States

Overview

Vicky Ulinici is an HR leader focused on elevating HR professionals into strategic business partners. She is the founder of the People & Culture Club and has been recognized as a Top 50 HR Influencer. Colleagues describe her as creative, responsible, organized, and enthusiastic.

She is passionate about fostering professional communities and mentoring others to help them achieve their career goals. This commitment to growth is further evidenced by a past leadership award she received for inspiring and developing her team members.

Unique fact: Vicky was named one of the Top 50 HR Influencers in the US by Favikon.

Personality Overview

ROI Driven

Thorough Evaluator

Rigorous & Demanding

They like to be in a position where they can control the conversation and terms.  More than the product, they care about the effectiveness of the product. They are very proud of what they do.

Topics They Care About

Strategic HR
Her core mission is to help HR professionals move from reactive roles to becoming strategic partners who understand business needs and use data effectively.
Building Culture
A central theme of her work is helping organizations build company cultures where people genuinely want to belong and can thrive.
Employee Engagement
She believes the true drivers of engagement are purpose, development opportunities, and supportive managers, rather than just budget-related perks.

Media Appearances

Vicky has no verified media appearances

Work History

4-2026
Ambassador at wherewework
9-2025
Professional development at Career Break
1-2025
Founder at People & Culture Club
4-2024
HR Mentor at HRPORTAL.MD
5-2024 - 8-2025
HR Content Creator at Hacking HR

Education

9-2024 - 11-2024
Certificate Program from PCSI | People and Culture Strategy Institute
2012 - 2015
Bachelor's degree from Academia de Studii Economice din Moldova

More Information

Social Presence :

Prographics :

Exp : 11 Location : United States Job Level : Leadership Designation : Ambassador at wherewework
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Insights For Selling To Vicky

During A Call Or A Meeting

DO's

  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Refer to testimonials from well-known industry leaders

DONT's

  • Do not spend too much time focusing on product tech or features
  • Do not back off when challenged, respond with a confident, objective answer instead
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Vicky is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Vicky

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Vicky move?

  • They can take decisions very fast if you manage to convince them.
  • Can Vicky take some risk or not?

  • The risks don’t matter much to them.

You And Vicky

Personality Compatibility


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