Victor Higuera, O.D.

Observer
DISC Type : ci

Training Director at Sight Sciences

Fort Worth, Texas, United States

Overview

Victor is an adult learning expert with over a decade of experience creating innovative sales training programs for global capital medical equipment. A Doctor of Optometry from Nova Southeastern University, he is a subject matter expert in ophthalmic lasers and visualization systems and has driven multi-year, double-digit market growth.


He is a Florida Board Certified Doctor of Optometry, giving him deep clinical and technical credibility in the ophthalmic space.

Personality Overview

Assertive

Example Seeker

Value Driven

They are generally good communicators and can be hard to convince.  They ask a lot of questions and rely heavily on information and collaterals. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Sales Enablement
Focuses on creating consultative sales programs for capital equipment in the medical device industry to drive global market growth.
Ophthalmic Technology
A subject matter expert in advanced surgical lasers and visualization systems, having worked extensively with Alcon's product portfolios.
Adult Learning Principles
Has over 10 years of experience creating innovative training and learning programs for sales forces across six global regions.

Media Appearances

Victor has no verified media appearances

Work History

2-2021
Training Director at Sight Sciences
2-2021 - 8-2025
Sales Training at Sight Sciences
1-2011
Global Training Director, Surgical Lasers and Visualization Systems at Alcon Surgical
1-2011 - 2-2021
Director at Alcon
1-2011 - 2-2021
Global Director Sales Training at Alcon

Education

1989 - 2003
O.D. from Southeastern University of Health Sciences (Nova)
1989 - 1993
O.D. from Nova Southeastern University

More Information

Social Presence :

Prographics :

Exp : 24 Location : Fort Worth, Texas, United States Job Level : Mid-senior Designation : Training Director at Sight Sciences
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Insights For Selling To Victor

During A Call Or A Meeting

DO's

  • Invite them for a social do but don’t rely solely on the relationship
  • Share testimonials from known people and give multiple examples of product value
  • Be prepared for a lot of questions, answer them objectively

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t brush off any concerns, take all questions seriously
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Victor is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Victor

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Victor move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Victor take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Victor

Personality Compatibility


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