Vikash J. in

Vikash J.

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Product Manager at BMW of North America, LLC
📍 New York City Metropolitan Area, United States

Vikash is a Product Manager at BMW of North America with over a decade of experience in the automotive sector, specializing in product strategy, lifecycle management, and innovation. His background spans sales, aftersales, and product training, and he is a graduate of Georgia State University Perimeter College.

Outside of his direct role, Vikash is a passionate advocate for brand heritage and powerful storytelling within the auto industry. He shows a keen interest in unique brand collaborations and the future vision for iconic brands like MINI.

He was personally thrilled by the imaginative 2025 collaboration between MINI and lifestyle brand Deus Ex Machina.

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Experience
15 Years
Current Role
Product Manager
Job Level
Middle
Location
New York City Metropolitan Area, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Vikash cares about

Brand Storytelling
He believes the most successful automotive brands sell heritage and a human connection, not just technology, as seen in his analysis of recent Super Bowl ads.
Automotive Innovation
His role as a Product Manager at BMW is centered on product strategy and managing the entire product lifecycle, from conception to market launch.
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Career

Work history

1-2024
Product Manager
BMW of North America, LLC
3-2019 - 1-2024
Product Planning Specialist
BMW of North America, LLC
4-2014 - 3-2019
Regional Product Trainer
BMW of North America, LLC
10-2013 - 4-2014
Client Advisor
Asbury Automotive Group
9-2012 - 10-2013
Motoring Advisor
Sonic Automotive
In the press

Media appearances

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Education
Business Administration and Management
Georgia State University Perimeter College
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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