Vikram Pathania

Observer
DISC Type : ci

Principal Economist at Amazon

Seattle, Washington, United States

Overview

Vikram Pathania is a Principal Economist at Amazon with a 20+ year track record spanning technology, academia, and global policy. A UC Berkeley Ph. D. graduate, he specializes in using data and economic reasoning to inform strategy and shape marketplaces, particularly at the intersection of economics, AI, and public policy.

While his public profile is focused on his extensive professional and academic achievements, his research into consumer behavior, such as debunking the myth that the second-cheapest wine on a menu is a rip-off, suggests an interest in the practical application of economics to everyday life.

He has published influential research on topics ranging from the economic impact of Amazons facilities on local economies to bias in consumer lending.

Personality Overview

Curious

Assertive

Example Seeker

They are likely to ask many questions and look heavily for supporting information.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

AI & Economics
His work focuses on the intersection of economics, AI, and public policy, applying machine learning to inform strategy at Amazon.
Applied Microeconomics
This was his stated research interest during his academic career at the University of Sussex, with numerous publications in the field.
Public Policy
He leads research that informs Amazon's public policy decisions and has published papers on food security and public health.

Media Appearances

Vikram has no verified media appearances

Work History

12-2021
Principal Economist at Amazon
9-2020 - 12-2021
Academic Research Consultant at Amazon
9-2013 - 9-2022
Associate Professor at Department of Economics, University of Sussex
10-2010 - 9-2013
Lecturer at Department of Management, London School of Economics
10-2008 - 9-2010
Associate at Cornerstone Research

Education

2002 - 2007
Doctor of Philosophy (Ph.D.) from University of California, Berkeley
2000 - 2001
Masters from University of Amsterdam

More Information

Social Presence :

Prographics :

Exp : 18 Location : Seattle, Washington, United States Job Level : Mid-senior Designation : Principal Economist at Amazon
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Insights For Selling To Vikram

During A Call Or A Meeting

DO's

  • Invite them for a social do but don’t rely solely on the relationship
  • Share testimonials from known people and give multiple examples of product value
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Vikram is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Vikram

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Vikram move?

  • They like to analyze well and then make their decisions.
  • Can Vikram take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Vikram

Personality Compatibility


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