Vivek Prasannan in

Vivek Prasannan

Senior Analyst - Account Based Marketing at Plum
📍 Bengaluru, Karnataka, India

Vivek is a Senior Analyst in Account-Based Marketing at Plum, leveraging his background in product and growth marketing. He holds a BA in Economics from the University of Delhi and is certified in Excel, highlighting his analytical skills in developing marketing strategies.

He shows great initiative for personal development, actively learning data visualization tools like Power BI and seeking feedback to improve his skills. His past membership in Enactus Khals suggests an interest in community engagement and social impact.

Unique fact: He recently created his first data dashboard and publicly asked for suggestions to enhance his data presentation abilities.

Read the full overview →
Experience
2 Years
Current Role
Senior Analyst - Account Based Marketing
Job Level
Junior
Location
Bengaluru, Karnataka, India
Personality Overview
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Priorities

Topics Vivek cares about

Data-Driven Marketing
He analyzes large datasets for company reports and actively develops his own skills in data visualization tools like Power BI to derive marketing insights.
Account-Based Marketing
His current role as a Senior Analyst is focused on Account-Based Marketing, indicating this is a primary area of his professional expertise at Plum.
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Career

Work history

2-2025
Senior Analyst - Account Based Marketing
Plum
1-2024 - 2-2025
Associate - Product Marketing
C S Tech Infosolutions Pvt. Ltd.
8-2023 - 12-2023
Intern - Growth Marketing
Alore - Growth OS
1-2021 - 2-2021
Member
Enactus Khalsa
In the press

Media appearances

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Education
2020 - 2023
BA (Hons) Economics
University of Delhi
Social presence
in

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