WAYNE FLORY in

WAYNE FLORY

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Chief Executive Officer at DORMOLE LIMITED
📍 Dartford, England, United Kingdom

Wayne Flory is the Chief Executive Officer of Dormole Limited, the holding company for major tool distributor Toolbank. He has spent his entire career with the company, rising from a Power Tool Specialist to Product Director before taking on the CEO role, demonstrating deep expertise in the tool industry.

Wayne took over the CEO position from his father, continuing the familys legacy within the business he first joined in 1993.

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Experience
31 Years
Current Role
Chief Executive Officer
Job Level
Leadership
Location
Dartford, England, United Kingdom
Personality Overview

How WAYNE shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics WAYNE cares about

Tool Industry Leadership
As the long-standing CEO of a major tool distribution group, he is deeply invested in the direction and growth of the industry.
Product Development
His career progression from Power Tool Specialist and Product Director to CEO highlights a foundational interest in the product side of the business.
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Career

Work history

1-2024
Chief Executive Officer
DORMOLE LIMITED
1-2015
CEO
Toolbank
1-2008 - 12-2014
Product Director
Toolbank
8-2004 - 12-2007
Group Power Tool Specialist
Toolbank
5-1994 - 7-2004
Power Tool Specialist
Toolbank
In the press

Media appearances

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Education

WAYNE has no verified education history

Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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