WEN S.

Enthusiast
DISC Type : i

Senior Group Product Marketing Lead at Chegg Inc.

San Francisco Bay Area, United States

Overview

WEN has no verified overview

Personality Overview

Non-Confrontational

Amiable & Agreeable

Story Driven

Unlike D or C types, they are convinced more by stories and testimonials.  They prefer to build relationships rather than staying totally transactional. They are generally friendly, so be careful when relying on their word.

Topics They Care About

WEN has no verified topics they care about

Media Appearances

WEN has no verified media appearances

Work History

11-2021
Senior Group Product Marketing Lead at Chegg Inc.
1-2018 - 10-2021
Founder at UNE & CO.
11-2013 - 3-2017
Head of Global Program Marketing at Newegg.com
12-2007 - 11-2009
Senior Digital Marketing Lead at OgilvyOne
Consultant at Accenture

Education

MBA from Thunderbird School of Global Management
Fashion from SDA Bocconi

More Information

Social Presence :

Prographics :

Exp : 13 Location : San Francisco Bay Area, United States Job Level : Mid-senior Designation : Senior Group Product Marketing Lead at Chegg Inc.
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Insights For Selling To WEN

During A Call Or A Meeting

DO's

  • Refer to interesting customer testimonials and stress on great customer experience
  • Invite them for a lunch or a drink/coffee
  • Speak from experience about success that the product has seen with other customers

DONT's

  • Don’t ask too many questions in one go, weave them into the flow
  • Avoid overloading them with too much information
  • Don’t be too formal with them, they trust informality more

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with WEN is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from WEN

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will WEN move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can WEN take some risk or not?

  • They can take some low-probability risks if needed.

You And WEN

Personality Compatibility


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