Wendy Bong

Questioner
DISC Type : c

Audience Development Manager at Haymarket Media US

Superior, Wisconsin, United States

Overview

Wendy has no verified overview

Personality Overview

Price-Sensitive

Cautious & Analytical

Not Easily Convinced

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  It is quite likely of them to ask for pricing or other concessions. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Wendy has no verified topics they care about

Media Appearances

Wendy has no verified media appearances

Work History

6-2021
Audience Development Manager at Haymarket Media US
7-2019
Audit Freelancer / Contractor at Informa
6-2010 - 7-2019
Audience Development Manager / Training Manager at UBM Advanstar
3-1995 - 5-2010
Client Services Representative / Software Administrator at UBM Advanstar
9-1984 - 9-1996
Data Entry Clerk / Customer Service (Edgell Communications / HBJ) at UBM Advanstar

Education

1981 - 1983
Associate's degree from Northwood Technical College

More Information

Social Presence :

Prographics :

Exp : 41 Location : Superior, Wisconsin, United States Job Level : Middle Designation : Audience Development Manager at Haymarket Media US
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Insights For Selling To Wendy

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Wendy is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Wendy

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Wendy move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Wendy take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Wendy

Personality Compatibility


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