Whitney Honeycutt Raiford in

Whitney Honeycutt Raiford

Inspirer · DISC type di
Lead Media Planner & Buyer at NextEra Energy, Inc.
📍 West Palm Beach, Florida, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
19 Years
Current Role
Lead Media Planner & Buyer
Job Level
Mid-senior
Location
West Palm Beach, Florida, United States
Personality Overview

How Whitney shows up

Confident & Optimistic
Achievment Oriented
Charming & Persuasive

They usually prefer to drive the conversation. They don’t mind taking a stand if they believe in something. They measure a product on its merit but can be influenced by strong testimonials.

Priorities

Topics Whitney cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

6-2023
Lead Media Planner & Buyer
NextEra Energy, Inc.
9-2021 - 6-2023
Media Director
Brown Parker & DeMarinis Advertising
5-2018 - 9-2021
Senior Media Buyer / Planner
Brown Parker & DeMarinis Advertising
12-2016 - 5-2018
Media Buyer / Planner
Brown Parker & DeMarinis Advertising
8-2015 - 12-2016
Media Buyer / Planner
PMP Marketing Group
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2009 - 2014
Bachelor's degree
The University of Central Florida
Social presence
in
Behavioral profile

DISC profile (public)

d

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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