Will Larson in

Will Larson

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Founder / Principal at Tide & Trail Labs
📍 Greater Seattle Area, United States

Will Larson is a product and technology leader with over 20 years of experience, specializing in health tech. He has a history of building and scaling platforms from the ground up at companies like Amazon, Providence, and multiple startups. He holds a BA from the University of Washington.

Outside of his tech career, Will has a passion for international travel, having taken a career break to explore destinations like Mexico and Indonesia. His personal interests include surfing and sourcing small-batch mezcal from Oaxaca, Mexico, through a company he owns.

He is the founder of an import business that sources small-batch mezcal from Oaxaca, Mexico.

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Experience
20 Years
Current Role
Founder / Principal
Job Level
Leadership
Location
Greater Seattle Area, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Will cares about

Health Tech Innovation
Has deep experience building and scaling health tech platforms with clinical and commercial partners, focusing on 0-to-1 incubation and venture spinouts.
Early-Stage Startups
Advises consumer health tech and early-stage startups, and has led product strategy through Series A & B funding rounds at companies like DexCare.
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Career

Work history

10-2025
Founder / Principal
Tide & Trail Labs
4-2023 - 6-2024
Travel
Career Break
10-2022 - 2024
Owner
Nightcap Imports LLC
3-2021 - 10-2022
Director of Product
DexCare
9-2018 - 3-2021
Principal Product Manager | Growth, Identity, Mobile
Providence
In the press

Media appearances

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Education
2004 - 2005
BA
University of Washington
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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