William Von Brendel, MBA, MIM

Evaluator
DISC Type : SDC

Vice President, International Business at Vesalio

San Diego County, California, United States

Overview

William von Brendel is a seasoned executive leading international business for Vesalio, Inc. With an MBA from Thunderbird and an MIM from Oxford, he has extensive experience in medical device commercialization and global sales leadership. People often describe him as an inspiring, competent, and dedicated leader with high integrity.


A multilingual executive who has resided in 12 countries, he is fluent in English, French, Spanish, and Portuguese and has built a distribution network of over 500 partners in more than 125 countries.

Personality Overview

Quality Focused

Hard To Convince

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Global Distribution Networks
He has a long history of establishing and managing large international distributor channels and has actively sought partners for orthopedic and foot & ankle implant products.
Medical Device Commercialization
His career spans launching novel medical technologies in both start-up and large multinational settings, including preparing a company for its IPO.
Vascular Occlusion Tech
In his current role at Vesalio, he is focused on the international commercial strategy for innovative devices that treat vascular occlusion.

Media Appearances

William has no verified media appearances

Work History

9-2017
Vice President, International Business at Vesalio
9-2015 - 9-2017
Senior Vice President Sales - Global Military Business & US, Europe, LAT-AM Markets at Teleflex - Pyng Medical
12-2010 - 9-2015
EVP, International Sales at Nextremity Solutions, Inc.
5-2007 - 1-2010
Vice President & General Manager at Sperian Hearing Protection
6-2004 - 11-2006
Vice President, Worldwide Sales and Marketing at Suneva - Artes Medical

Education

1980 - 1981
MBA from Thunderbird School of Global Management
1981 - 1981
MIM from University of Oxford

More Information

Social Presence :

Prographics :

Exp : 20 Location : San Diego County, California, United States Job Level : Senior Designation : Vice President, International Business at Vesalio
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Insights For Selling To William

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Showcase how you can impact results but also make sure that you share detailed information too

DONT's

  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Don’t focus on relationship, focus purely on the merit of your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with William is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from William

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will William move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can William take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And William

Personality Compatibility


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