Wolf Vos

Questioner
DISC Type : c

Global AI & Automation Lead at LIPTON Teas and Infusions

Amsterdam, North Holland, Netherlands

Overview

Wolf leads Global AI & Automation at LIPTON Teas and Infusions, leveraging extensive experience from his time as Lead Data Scientist at The HEINEKEN Company. He holds a Masters degree from the University of Amsterdam and is a Certified Scrum Product Owner, specializing in developing AI/ML products.

Beyond his professional focus on artificial intelligence, Wolf is a vocal supporter of mental health awareness. He encourages open conversations about mental well-being and actively promotes seeking support.

Wolf made a unique career shift, moving from applying data science to the beer industry to leading AI initiatives in the tea industry.

Personality Overview

Value Seeker

Systematic

Not Easily Convinced

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They prefer to fully evaluate every situation. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

AI in Supply Chain
At Heineken, he led a team that built and implemented AI/ML products to support the company's global supply chain, procurement, and finance teams.
Data Science Talent
He is actively involved in hiring and building data science teams, frequently sharing vacancies and encouraging skilled data scientists to apply.
Agile Methodologies
He is a Certified Scrum Product Owner (CSPO) and Professional Scrum Master, demonstrating a commitment to agile frameworks in product development.

Media Appearances

Wolf has no verified media appearances

Work History

9-2025
Global AI & Automation Lead at LIPTON Teas and Infusions
8-2022 - 9-2025
Lead Data Scientist at The HEINEKEN Company
3-2020 - 8-2022
Data Scientist at The HEINEKEN Company
10-2018 - 1-2020
Data Scientist at ING
4-2018 - 9-2018
Data Scientist at ING

Education

2015 - 2017
Master’s Degree from University of Amsterdam
2011 - 2014
Bachelor of Science (BSc) from University of Amsterdam

More Information

Social Presence :

Prographics :

Exp : 10 Location : Amsterdam, North Holland, Netherlands Job Level : N/A Designation : Global AI & Automation Lead at LIPTON Teas and Infusions
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Insights For Selling To Wolf

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Back up any claims with data and numbers
  • Emphasise more on facts and measurable benefits

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid rushing them, be polite and patient
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Wolf is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Wolf

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Wolf move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Wolf take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Wolf

Personality Compatibility


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