Wolfgang Goldenitsch

Enthusiast
DISC Type : i

President, International at The Hain Celestial Group

Vienna, Vienna, Austria

Overview

Wolfgang Goldenitsch is the President of International at The Hain Celestial Group, leveraging decades of CPG experience to drive global growth for brands like Ella’s Kitchen and Joya. With a Ph. D. from the University of Vienna and described as a detail-oriented manager, he has a deep expertise in the plant-based and better-for-you food sectors.


He founded a non-dairy business shortly after university, which was later acquired by his current employer, Hain Celestial.

Personality Overview

Non-Confrontational

Consensus Focused

Amiable & Agreeable

They are more about building relationships than just cutting deals.  They tend to be agreeable by nature, so take their promises with a pinch of salt.
 Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Plant-Based Foods
He founded a non-dairy beverage company (MONA Group) and now oversees Hain’s extensive portfolio of plant-based brands like Joya, Natumi, and Linda McCartney's.
International Brand Growth
His core role is overseeing the strategy and growth of Hain's international business, recently highlighted by the opening of a new office in London.
Organic Food Industry
He actively participates in major industry events, such as showcasing brand redesigns at BIOFACH, the world's largest trade fair for organic food and agriculture.

Media Appearances

Wolfgang has no verified media appearances

Work History

2023
President, International at The Hain Celestial Group
8-2020
CEO Hain Daniels UK at The Hain Celestial Group
10-2017
CEO Hain Europe and IMEA at The Hain Celestial Group
8-2015
Head of Grocery / Head of Non Dairy Operations / Europe at The Hain Celestial Group
8-2011
CEO at MONA Group

Education

1995 - 2005
Dr. from University of Vienna

More Information

Social Presence :

Prographics :

Exp : 27 Location : Vienna, Vienna, Austria Job Level : Leadership Designation : President, International at The Hain Celestial Group
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Insights For Selling To Wolfgang

During A Call Or A Meeting

DO's

  • Give them the opportunity to lead the conversation where possible
  • Ask them how their day is going or exchange some other pleasantries
  • Speak from experience about success that the product has seen with other customers

DONT's

  • Avoid overloading them with too much information
  • Don’t be excessively objective, be like a storyteller with them
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Wolfgang is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Wolfgang

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Wolfgang move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Wolfgang take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Wolfgang

Personality Compatibility


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