Wouter Van Eck

Observer
DISC Type : ic

Chairperson Steering Committee at Voedselbosbouw Nederland (voedselbosbouw.org)

Netherlands

Overview

Wouter van Eck is a leading pioneer of the Dutch food forest movement. He co-founded the renowned Food Forest Ketelbroek in 2009 and the national foundation, Stichting Voedselbosbouw Nederland. With a background in political science from Radboud University, he is a key figure in promoting agroforestry and regenerative agriculture in the Netherlands and beyond.

His lifelong passion for nature began in childhood, evolving into a career dedicated to uniting agriculture and ecology. Inspired by tropical forest gardens, he transformed a barren cornfield into a biodiverse oasis. Wouter is a committed activist for sustainable living and notably does not own a car, preferring to live close to his work.

He recently won the Groeneveldprijs 2025 with chef Emile van der Staak for their joint work in "botanical gastronomy. "

Personality Overview

Curious

Assertive

Example Seeker

They ask a lot of questions and rely heavily on information and collaterals.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally good communicators and can be hard to convince.

Topics They Care About

Food Forestry
He is a founder of Food Forest Ketelbroek and Stichting Voedselbosbouw Nederland, making him a central figure in the Dutch food forestry movement.
Biodiversity Restoration
His work focuses on creating resilient, biodiverse ecosystems. His food forest is proven to host more species than a nearby nature reserve.
Botanical Gastronomy
Through his collaboration with a chef and winning the Groeneveldprijs, he actively promotes the culinary use of diverse, edible plants grown in food forests.

Media Appearances

Food Forest Ketelbroek - Wouter van Eck. Featured in YouTube

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Work History

5-2015
Chairperson Steering Committee at Voedselbosbouw Nederland (voedselbosbouw.org)
5-2009
Co-Founder and Farmer at Food Forest Ketelbroek
2011 - 2015
Representative at Provincie Gelderland
2009 - 2012
Director at FLORON Floristisch Onderzoek Nederland
1998 - 2010
Representative at Gemeente Nijmegen

Education

Education details unavailable from Radboud University

More Information

Social Presence :

Prographics :

Exp : 35 Location : Netherlands Job Level : Leadership Designation : Chairperson Steering Committee at Voedselbosbouw Nederland (voedselbosbouw.org)
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Insights For Selling To Wouter

During A Call Or A Meeting

DO's

  • Focus on immediate action-items rather than the larger goals
  • Invite them for a social do but don’t rely solely on the relationship
  • Persuade objectively how your product will help them achieve their goals

DONT's

  • Don’t brush off any concerns, take all questions seriously
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Wouter is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Wouter

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Wouter move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Wouter take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Wouter

Personality Compatibility


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