Yory Wurmser in

Yory Wurmser

Examiner · DISC type cs
Principal Analyst and Team Lead, Advertising, Media, and Technology at EMARKETER
📍 New York City Metropolitan Area, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
23 Years
Current Role
Principal Analyst and Team Lead, Advertising, Media, and Technology
Job Level
Senior
Location
New York City Metropolitan Area, United States
Personality Overview

How Yory shows up

Unexpressive
Process Oriented
Tough To Convince

They are heavily focused on quality and prefer doing things the right way, even if it takes time. Being observant comes to them naturally. They tend to be clear about their needs and limitations and are unlikely to promise too much.

Priorities

Topics Yory cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

12-2023
Principal Analyst and Team Lead, Advertising, Media, and Technology
EMARKETER
1-2021 - 12-2023
Principal Analyst, Technology
Insider Intelligence
7-2013 - 1-2021
Analyst
EMARKETER
6-2006 - 6-2012
Director, Marketing & Media Insights
The Direct Marketing Association
5-2002 - 2-2006
Vice President Operations
Swiss Consulting Group
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
9-1992 - 12-2000
Ph.D
Columbia University
1987 - 1991
BA
The Johns Hopkins University
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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