Zachary Riopelle in

Zachary Riopelle

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Marketing Communications Manager at MagellanTV
📍 New York, New York, United States

Zachary is a Marketing Communications Manager at MagellanTV, specializing in lifecycle marketing and martech strategy for subscription businesses. A graduate of Brown University, he focuses on driving retention and revenue growth. Colleagues describe him as creative, organized, responsive, and thoughtful.

Outside of work, Zachary is a competitive dodgeball player, participating in competitions nationwide. He finds parallels between the sports fast-paced, strategic, and collaborative nature and the challenges of lifecycle marketing, where anticipating behavior and leveraging team strengths are key to winning.

He plays competitive dodgeball nationwide and sees it as a lot like lifecycle marketing.

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Experience
3 Years
Current Role
Marketing Communications Manager
Job Level
Middle
Location
New York, New York, United States
Personality Overview

How Zachary shows up

Communication Style
Decision Approach
Work Preference

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Priorities

Topics Zachary cares about

Lifecycle Marketing
His work focuses on creating win-back journeys, reducing churn, and boosting LTV for subscription services, which he frequently discusses in his professional updates.
Subscription Growth
He emphasizes that for streaming services, retention is revenue, focusing on how modest improvements in member retention can compound into significant gains.
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Career

Work history

2-2025
Marketing Communications Manager
MagellanTV
3-2024 - 8-2024
Head of Marketing
Flower Power Dispensers
9-2022 - 9-2023
Marketing Manager
LoanStreet Inc.
8-2022 - 12-2022
Copywriter
Dia Creative
11-2020 - 2-2022
Social Media Manager
Abraham Studio
In the press

Media appearances

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Education
Bachelor of Arts (B.A.)
Brown University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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