Zaid Asif

Inspirer
DISC Type : id

Entrepreneur in Residence at FitFeast (As Seen on Shark Tank)

Gurugram, Haryana, India

Overview

Zaid is a digital marketing strategist and PGDM candidate at XLRI Delhi with a background in entrepreneurship. He co-founded two D2C brands, scaling one to over ₹60L in revenue, and served as an Entrepreneur in Residence at FitFeast, a company featured on Shark Tank. He also holds certifications in Google Ads.

Outside of his professional and academic pursuits, Zaid is an active cricket player, participating in leagues at XLRI. He has a keen interest in unconventional business thinking, often sharing his unique perspectives on hiring philosophies, career transitions, and the psychology behind customer brand experience.

He successfully co-founded and scaled a D2C fashion brand to over ₹60L in revenue before starting his MBA.

Personality Overview

Decisive

Generous

Achievment Oriented

They respond well to objective pitches but also attach some value to relationships.  They usually prefer to drive the conversation. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

D2C Entrepreneurship
Co-founded two D2C brands (Loungeez, Exotique Home) and worked as an Entrepreneur in Residence at FitFeast, a brand that appeared on Shark Tank.
Brand Strategy
Emphasizes the importance of the customer unboxing experience as a crucial touchpoint, showing a focus on building a strong brand identity from the ground up.
Digital Marketing
Identifies as a Digital Marketing Strategist and holds both Google Ads Display and Search certifications, indicating a hands-on expertise in performance marketing.

Media Appearances

Zaid has no verified media appearances

Work History

6-2025 - 7-2025
Entrepreneur in Residence at FitFeast (As Seen on Shark Tank)
2-2024 - 2-2025
Secretary, Entrepreneurship and Innovation at XLRI PGDM (IEV)
9-2021 - 11-2024
Co-Founder | Marketing Lead | Brand Strategist at Loungeez
4-2018 - 4-2020
Co-Founder at Exotique Home

Education

7-2023 - 4-2025
PGDM from XLRI Delhi-NCR
2016 - 2020
Bachelor of Commerce - BCom from Calcutta University, Kolkata

More Information

Social Presence :

Prographics :

Exp : 5 Location : Gurugram, Haryana, India Job Level : N/A Designation : Entrepreneur in Residence at FitFeast (As Seen on Shark Tank)
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Insights For Selling To Zaid

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Get them to a point where they are ready to bat for your product internally
  • Refer to testimonials from well known people to highlight the value of your product

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Zaid is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Zaid

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Zaid move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Zaid take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Zaid

Personality Compatibility


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