Ze L.

Visionary
DISC Type : Ds

Lead Engineer - Battery Systems Testing at Ford Motor Company

Windsor, Ontario, Canada

Overview

Dr. Ze Li is a Lead Engineer at Ford Motor Company specializing in electrified powertrain R&D and battery systems testing. With a PhD from the University of Windsor, his expertise spans traction motor design and digital twin systems. Colleagues describe him as exceptionally knowledgeable, dedicated, and committed.

He was recognized as an IEEE Transactions on Energy Conversion Star Reviewer in 2023 and holds patents related to EV technology.

Personality Overview

Goal-Oriented

Early Adopter

Direct & Assertive

Reading between the lines and seeing beyond your words comes naturally to them.  They are very professional in their approach and can weigh multiple perspectives together. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

EV Battery Systems
As a Lead Engineer in this area at Ford, he holds a patent for a "Traction Battery Pack End-of-Line Test System" and certifications for battery management.
Traction Motor R&D
His background is rooted in traction motor research, including design, control optimization, and performance analysis, evidenced by multiple publications.
Digital Twin Development
His professional headline explicitly lists "Digital Twin System Development" as a core competency, indicating a focus on advanced virtual modeling and simulation.

Media Appearances

Ze has no verified media appearances

Work History

7-2023
Lead Engineer - Battery Systems Testing at Ford Motor Company
1-2023 - 6-2023
BEV Engineer - Advanced Battery Pack Engineering at Ford Motor Company
8-2021 - 12-2022
R&D Engineer - Electrified Powertrain System at Ford Motor Company
7-2024
Adjunct Assistant Professor at University of Windsor
10-2022
Member of Industrial Advisory Board at University of Windsor

Education

2017 - 2021
Doctor of Philosophy - PhD from University of Windsor

More Information

Social Presence :

Prographics :

Exp : 5 Location : Windsor, Ontario, Canada Job Level : Junior Designation : Lead Engineer - Battery Systems Testing at Ford Motor Company
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Insights For Selling To Ze

During A Call Or A Meeting

DO's

  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • Suggest clear next steps with confidence, don't be vague or hesitant
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer

DONT's

  • Avoid putting conscious effort into relationship-building
  • Don't go over them unless you are left with no other option
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ze is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Ze

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Ze move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Ze take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Ze

Personality Compatibility


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