Zeke E. Lucas

Pioneer
DISC Type : DIS

University Partnerships at Leland

Lehi, Utah, United States

Overview

Zeke is a dynamic revenue leader at Leland, specializing in university partnerships and go-to-market strategy for hyper-growth companies. A University of Georgia graduate, he has a proven record in PropTech and enterprise sales. Based on recommendations, colleagues consistently describe him as persistent, tenacious, and technically skilled, highlighting his strategic impact on revenue growth.

Outside of work, Zeke embraces change and reflection, having completed six cross-country moves in the last eight years. This experience of frequently adapting to new cities and chapters has become a significant part of his personal journey. He enjoys sharing his knowledge with others, including giving advice on public speaking.

He was named one of the National Apartment Associations "20 in their Twenties" for 2023.

Personality Overview

Driven But Considerate

Decisive But Friendly

Dynamic But Sincere

They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed  If they are convinced, they can become very strong champions for your product They have the unique ability to win both love and respect from their team (or outsiders)

Topics They Care About

Go-to-Market Strategy
Has extensive experience building and leading GTM teams at multiple companies, including Entrata and as a consultant, driving over $200M in pipeline.
PropTech Innovation
Deeply involved in the property technology sector through roles at Entrata and Apartment List, and actively shares insights from industry conferences like OpTech.
Career Coaching
His current role at Leland is centered on helping ambitious people land dream jobs and promotions, a mission he is personally passionate about.

Media Appearances

Zeke has no verified media appearances

Work History

1-2026
University Partnerships at Leland
3-2024 - 1-2026
PropTech GTM Consultant - Enterprise Sales & Marketing Strategy at Various Companies
10-2023 - 3-2024
Senior GTM Strategy Manager - Enterprise Demand Generation & Inside Sales at Entrata
10-2022 - 10-2023
GTM Strategy Manager - Pipeline Acceleration [Rent Dynamics - Acquired] at Entrata
6-2022 - 10-2022
GTM Strategy Consultant | RevOps & Strategic Outreach [Rent Dynamics - Acquired] at Entrata

Education

Certificate from University of Georgia - Terry College of Business
Bachelor’s Degree from Grady College of Journalism and Mass Communication, University of Georgia

More Information

Social Presence :

Prographics :

Exp : 8 Location : Lehi, Utah, United States Job Level : N/A Designation : University Partnerships at Leland
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Insights For Selling To Zeke

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but nurture the relationship too
  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it
  • Ask them for a lunch or coffee once some rapport has been established

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.
  • Don’t be very informal during the early interactions even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Zeke is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Zeke

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Zeke move?

  • They are generally fast movers and can take quick decisions
  • Can Zeke take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Zeke

Personality Compatibility


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