Aaron Aubin

Evaluator
DISC Type : cds

Principal and Founder at Aubin Consulting

Canada

Overview

Aaron Aubin is the President and Founder of Aubin Consulting, an Indigenous-owned firm. As a Registered Professional Planner and a member of the Da’naxda’xw / Awaetlala First Nation, he has over 25 years of experience in Indigenous engagement, community planning, and architecture, leading complex projects across Canada.

He is deeply connected to his heritage, growing up on Vancouver Island and actively participating in his culture. A recent social media post shows him working remotely from his traditional territory in Knight Inlet, BC, where he was engaged in mapping, videography, and photography.

Unique fact: His firms corporate office is located on the Tsuut’ina Nation Reserve in Calgary, Alberta, reflecting his commitment to Indigenous economic development.

Personality Overview

Fast But Analytical

Hard To Convince

Quality Focused

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Indigenous Engagement
He founded his firm to empower meaningful dialogues between Indigenous communities, government, and corporations, speaking at conferences to advocate for community-driven planning.
Community Planning
As a Registered Professional Planner with a degree from the University of Waterloo, he specializes in community development, land use, and infrastructure projects.
First Nation Development
He actively supports economic development on First Nation land, evidenced by his firm's office being located on the Tsuut’ina Nation Reserve.

Media Appearances

Aaron has no verified media appearances

Work History

9-2015
Principal and Founder at Aubin Consulting
9-2005 - 9-2015
Indigenous Services Specialist at Dillon Consulting Limited
Chair, Indigenous Peoples Planning Committee at Canadian Institute of Planners
Design Planner at Stantec

Education

BES from University of Waterloo

More Information

Social Presence :

Prographics :

Exp : 20 Location : Canada Job Level : Leadership Designation : Principal and Founder at Aubin Consulting
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Insights For Selling To Aaron

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Be prepared for comments or questions that are critical of your product or your claims

DONT's

  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Don’t focus on relationship, focus purely on the merit of your product
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Aaron is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Aaron

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Aaron move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Aaron take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Aaron

Personality Compatibility


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