Aaron Beveridge

Inspirer
DISC Type : id

Global Head of Sales Engineering at Blink Ops

Hoboken, New Jersey, United States

Overview

Aaron Beveridge is a forward-thinking cybersecurity leader and the Global Head of Sales Engineering at Blink Ops. With a background from Northeastern University, he excels in steering global teams and developing business-focused selling techniques in areas like DLP and threat detection. Colleagues describe him as knowledgeable, responsive, and determined.

He is passionate about developing talent and applying methodical approaches to problem-solving. Aaron draws inspiration from business literature, such as "The Goal" by Eliyahu Goldratt, to shape his leadership and operational strategies, emphasizing the importance of understanding core issues before proposing solutions.

Unique fact: While at Varonis, he grew the Northeast Sales Engineering team from 4 to 26 members in just three years.

Personality Overview

Charming & Persuasive

Generous

Fast Adopter

They measure a product on its merit but can be influenced by strong testimonials.  They respond well to objective pitches but also attach some value to relationships. They don’t mind taking a stand if they believe in something.

Topics They Care About

Cybersecurity Sales
His career is built on leading global sales engineering teams for cybersecurity firms like Blink Ops and Varonis, with a focus on business-focused selling techniques.
Data Protection
He frequently discusses topics like Data Loss Prevention (DLP) and Data Security Posture Management (DSPM), highlighting the need for contextual enrichment to solve core security challenges.
Leadership Philosophy
Passionate about mentorship and career development, he focuses on helping his team members develop their skills by understanding customer problems deeply.

Media Appearances

Aaron has no verified media appearances

Work History

7-2024
Global Head of Sales Engineering at Blink Ops
1-2021 - 3-2024
VP of Global Sales Engineering at Varonis
1-2019 - 12-2020
Vice President - North America Sales Engineering at Varonis
1-2014 - 12-2018
Director of Sales Engineering at Varonis
1-2006 - 3-2011
Manager – Integration Services at Akibia

Education

1996 - 2001
BSBA from Northeastern University

More Information

Social Presence :

Prographics :

Exp : 20 Location : Hoboken, New Jersey, United States Job Level : Mid-senior Designation : Global Head of Sales Engineering at Blink Ops
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Insights For Selling To Aaron

During A Call Or A Meeting

DO's

  • Acknowledge their status and position during the conversation
  • Clearly address the competitive aspects
  • Get them to a point where they are ready to bat for your product internally

DONT's

  • Don’t be very informal even if they are being so themselves
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t keep repeating the same information, it could make them impatient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Aaron is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Aaron

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Aaron move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Aaron take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Aaron

Personality Compatibility


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