Aaron Fernandez

Enthusiast
DISC Type : i

Co-Founder, CIO at CYMBUL

New York City Metropolitan Area, United States

Overview

Aaron Fernandez is the Managing Partner at Galeta Partners, a multi-national corporation, and the Co-Founder and CIO of CYMBUL, a sports-focused investment firm. He holds both a BA and a Master of Science in Business Analytics from William & Mary. His expertise spans M&A, venture development, and growth strategy across diverse sectors.

As a first-generation Latin American investor, Aaron is passionate about community impact. He serves on the board of the Queens Economic Development Corporation, supporting small businesses and entrepreneurs. He also actively supports mission-driven retreats for military veterans and speaks publicly about how his background shapes his philanthropic lens.

His familys business journey began in 1984 when his father purchased a single 1, 100-square-foot neighborhood grocery store.

Personality Overview

Optimistic

Amiable & Agreeable

Story Driven

They are generally friendly, so be careful when relying on their word.  Unlike D or C types, they are convinced more by stories and testimonials. They prefer to build relationships rather than staying totally transactional.

Topics They Care About

Sports Investing
Co-founded CYMBUL to invest in high-growth, elite sports platforms. He focuses on how sports assets can scale globally and across diverse audiences.
Family Business Growth
Continues his father's legacy at Galeta Partners, expanding the family's holdings in food retail, real estate, and sports. His focus is on M&A and new ventures.
First-Gen Investor Experience
He speaks about his personal and professional experience as a first-generation Latin American investor, which shapes both his investment and philanthropic perspectives.

Media Appearances

Aaron has no verified media appearances

Work History

5-2025
Co-Founder, CIO at CYMBUL
3-2025
Board Member at OpenKey™
9-2024
Board Member at Queens Economic Development Corporation
1-2023
Managing Partner at Galeta Partners
8-2018 - 1-2023
Vice President of Finance And Operations at Galeta Partners

Education

2016 - 2017
Master of Science (M.S.) in Business Analytics from William & Mary – Raymond A. Mason School of Business
2012 - 2016
Undergraduate BA from William & Mary – Raymond A. Mason School of Business

More Information

Social Presence :

Prographics :

Exp : 8 Location : New York City Metropolitan Area, United States Job Level : Leadership Designation : Co-Founder, CIO at CYMBUL
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Insights For Selling To Aaron

During A Call Or A Meeting

DO's

  • Compliment them about their personality if you get a chance
  • Ask them how their day is going or exchange some other pleasantries
  • Maintain high, positive energy and convey confidence

DONT's

  • Don't be critical or challenge them openly, they can react defensively
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t ask too many questions in one go, weave them into the flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Aaron is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Aaron

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Aaron move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Aaron take some risk or not?

  • They can take some low-probability risks if needed.

You And Aaron

Personality Compatibility


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