Aaron Morten

Enthusiast
DISC Type : i

Head of Growth and Partnerships at Empire Fighting Chance

Cardiff, Wales, United Kingdom

Overview

Aaron Morten leads the expansion of Empire Fighting Chance, leveraging a background in building national and international partnerships to scale social impact through sport. He has progressed through multiple roles within the organization, from Coach to Head of Growth and Partnerships. He holds a Bachelor of Science from Cardiff Metropolitan University.

Aaron is passionate about using sport, specifically boxing, as a powerful tool for social change. He focuses on breaking down barriers and unlocking the potential of young people who are facing adversity and inequality. His work involves close collaboration with communities, NGOs, and grassroots sports organizations.

He recently represented Empire Fighting Chance at the All-Party Parliamentary Group for boxing, discussing how the sport can help tackle knife crime.

Personality Overview

Non-Confrontational

Optimistic

Amiable & Agreeable

They are generally friendly, so be careful when relying on their word.  Unlike D or C types, they are convinced more by stories and testimonials. They prefer to build relationships rather than staying totally transactional.

Topics They Care About

Sport for Development
Leads initiatives using boxing and mentoring to transform the lives of young people facing adversity, driving measurable social impact through sport.
Community Boxing
Actively supports and develops partnerships with grassroots boxing clubs across the UK to help them build sustainable models and enhance their community impact.
Youth Employability
Previously led the design and delivery of careers and employability programs, helping young people gain skills and confidence for the workforce.

Media Appearances

Aaron has no verified media appearances

Work History

5-2025
Head of Growth and Partnerships at Empire Fighting Chance
2-2022
Growth and Development Manager at Empire Fighting Chance
3-2020
Head of Careers at Empire Fighting Chance
5-2019
Coach at Empire Fighting Chance
12-2018 - 5-2019
Learning Support Assistant at Y daith school

Education

1-2024 - 6-2025
ILM level 5 from Blue Edge Training
2015 - 2018
Bachelor of Science - BS from Cardiff Metropolitan University

More Information

Social Presence :

Prographics :

Exp : 10 Location : Cardiff, Wales, United Kingdom Job Level : Mid-senior Designation : Head of Growth and Partnerships at Empire Fighting Chance
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Insights For Selling To Aaron

During A Call Or A Meeting

DO's

  • Refer to interesting customer testimonials and stress on great customer experience
  • Compliment them about their personality if you get a chance
  • Speak from experience about success that the product has seen with other customers

DONT's

  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t be too formal with them, they trust informality more
  • Don't be critical or challenge them openly, they can react defensively

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Aaron is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Aaron

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Aaron move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Aaron take some risk or not?

  • They can take some low-probability risks if needed.

You And Aaron

Personality Compatibility


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