Aarushi Lakhotia
Go-getter · DISC type dAarushi is the North America GTM Program Lead at Workday, specializing in B2B SaaS marketing for medium enterprises. She designs full-funnel demand generation campaigns to accelerate pipeline and support both sales-led and product-led growth. She is a Bachelor of Business Administration from The George Washington University.
Outside of her marketing career, Aarushi is passionate about community and professional development, serving on the Marketing & Events Committee for Women in Revenue. She is also a former nationally-ranked squash player, having been recognized as a US Squash Scholar-Athlete.
Unique fact: Aarushi was a nationally-ranked squash player who earned Scholar-Athlete honors, requiring both a high GPA and a top US ranking.
Read the full overview →How Aarushi shows up
They don’t always try to control the conversation but neither do they like yielding it fully. They care equally about the product and its potential impact. They respond well to confident salespeople.
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Dominance (D)
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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