Aarushi is the North America GTM Program Lead at Workday, specializing in B2B SaaS marketing for medium enterprises. She designs full-funnel demand generation campaigns to accelerate pipeline and support both sales-led and product-led growth. She is a Bachelor of Business Administration from The George Washington University.
Outside of her marketing career, Aarushi is passionate about community and professional development, serving on the Marketing & Events Committee for Women in Revenue. She is also a former nationally-ranked squash player, having been recognized as a US Squash Scholar-Athlete.
Unique fact: Aarushi was a nationally-ranked squash player who earned Scholar-Athlete honors, requiring both a high GPA and a top US ranking.
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