Abbas Kashefi

Captain
DISC Type : DS

Search Engine Optimization Manager at Iranbroker | ایران بروکر

Mashhad, Razavi Khorasan, Iran

Overview

Abbas Kashefi is a senior SEO specialist and manager with deep expertise in on-page, off-page, and technical optimization. Colleagues describe him as creative, meticulous, and an expert who excels at simplifying complex topics. He holds a Bachelor of Business Administration and is certified in Ahrefs marketing platform.

He is passionate about advancing the digital marketing communitys knowledge, frequently sharing insights from complex topics. Abbas actively translates articles, analyzes Google patents, and presents at events on cutting-edge concepts like Entity-based SEO. He follows industry leaders like HubSpot and Conductor.

Unique fact: Abbas delves into highly technical SEO areas, such as analyzing Google patents and the ranking factors of emerging platforms like Perplexity AI.

Personality Overview

Dynamic But Sincere

Output-Driven

Consummate Professional

They are very professional in their approach and can weigh multiple perspectives together.  They exhibit a rare combination of being result-oriented but patient at the same time. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

Entity-Based SEO
He recently gave a presentation on using Entity Salience to improve Google's understanding of web pages and benefit brand presence.
Google Patent Analysis
He actively reviews and shares insights on Google's patents, such as those related to context-sensitive ranking and the use of historical data in search results.
AI Search Engines
He recently translated and analyzed an article about the ranking factors for Perplexity AI, indicating a focus on the future of search beyond traditional engines.

Media Appearances

Abbas has no verified media appearances

Work History

12-2024
Search Engine Optimization Manager at Iranbroker | ایران بروکر
12-2024 - 5-2025
Senior Search Engine Optimization at UTRAVS
10-2023 - 12-2024
Search Engine Optimization Team Lead at HamtaPay | همتاپی
12-2022 - 10-2023
Senior Search Engine Optimization at Rahbal Aseman | ره بال آسمان
7-2022 - 11-2022
Search Engine Optimization Specialist at Freelance

Education

9-2015 - 6-2019
Bachelor of Business Administration - BBA from Ferdows Institute of Higher Education

More Information

Social Presence :

Prographics :

Exp : 3 Location : Mashhad, Razavi Khorasan, Iran Job Level : Middle Designation : Search Engine Optimization Manager at Iranbroker | ایران بروکر
URL has been copied!

Insights For Selling To Abbas

During A Call Or A Meeting

DO's

  • Let them know of potential risks but suggest mitigation methods alongside
  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • Use phrases like 'your team deserves', 'best in class' etc.

DONT's

  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't shy away from asking hard questions, but be extra polite
  • Don't take their patience for granted, avoid long-winding sermons

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Abbas is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Abbas

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Abbas move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Abbas take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Abbas

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.