Abby Katz

Examiner
DISC Type : cs

Community Manager, Entertainment Marketing at Authentic Brands Group

New York City Metropolitan Area, United States

Overview

Abby has no verified overview

Personality Overview

Late Adopter

Tough To Convince

Overcautious

They do not like taking risks at all and go for proven options in the end.  They tend to have clarity about their needs and constraints, and are unlikely to over-promise. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

Abby has no verified topics they care about

Media Appearances

Abby has no verified media appearances

Work History

4-2025
Community Manager, Entertainment Marketing at Authentic Brands Group
7-2024 - 4-2025
Analyst, Precision at Digitas North America
6-2023 - 8-2023
Integrated Marketing Intern - Lifestyle at Authentic Brands Group
6-2022 - 8-2022
Integrated Marketing Intern - Lifestyle at Authentic Brands Group
9-2021 - 5-2022
Founder at Truckers for Nola (Instagram- @TruckersForNola)

Education

8-2020 - 5-2024
Bachelor of Science - BS from Tulane University - A.B. Freeman School of Business
8-2022 - 12-2022
Education details unavailable from Universidad Pontificia Comillas

More Information

Social Presence :

Prographics :

Exp : 2 Location : New York City Metropolitan Area, United States Job Level : Middle Designation : Community Manager, Entertainment Marketing at Authentic Brands Group
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Insights For Selling To Abby

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Expect them to be vague in response to your questions, ask firmly and pointedly

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't be very accepting if that is your natural style, stay firm
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Abby is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Abby

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Abby move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Abby take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Abby

Personality Compatibility


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