Abby Waldman

Energizer
DISC Type : I

Sub-editor at The Guardian

London, England, United Kingdom

Overview

Abby has no verified overview

Personality Overview

Imaginative

Full Of Energy

Relationship Oriented

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They are really good at seeing what the long-term impacts of their decisions could be.

Topics They Care About

Abby has no verified topics they care about

Media Appearances

Abby has no verified media appearances

Work History

2-2021 - 2-2023
Sub-editor at The Guardian
1-2021
Sub-editor at Freelance
1-2021 - 2-2023
Sub-editor at Daily Mail
3-2015 - 1-2021
Assistant Chief Sub-editor, Daily Express at Reach plc
9-2012 - 2-2015
Freelance sub-editor at The Daily Star, The Daily Express, The Guardian, Telegraph Create, The Times, FHM

Education

9-2022 - 9-2024
Master's degree from London School of Hygiene and Tropical Medicine, U. of London
9-2021 - 6-2022
Postgraduate Degree from University of Southampton

More Information

Social Presence :

Prographics :

Exp : 10 Location : London, England, United Kingdom Job Level : N/A Designation : Sub-editor at The Guardian
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Insights For Selling To Abby

During A Call Or A Meeting

DO's

  • Talk anecdotally about the customer experience that your product offers
  • Invite them for a lunch or a drink/coffee
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.

DONT's

  • Don’t push them to make a decision too fast, let them get comfortable first
  • Don’t be too formal, focus on building comfort and trust
  • Don’t be excessively objective, be a storyteller

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Abby is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Abby

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Abby move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Abby take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Abby

Personality Compatibility


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