Senior Manager Performance Marketing at Astra Tech
📍 Dubai, United Arab Emirates
Abdullah Majeed is a Senior Manager of Performance Marketing at Astra Tech, driving growth for the Botim and Astra brands. With an MBA from the Lahore School of Economics, he has extensive experience scaling user acquisition for major tech startups like Careem, Noon, and Cheetay. Colleagues describe him as responsible, creative, and results-oriented.
He achieved 10x new user growth for BOTIM Remittance within a single year.
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Experience
8 Years
Current Role
Senior Manager Performance Marketing
Job Level
Middle
Location
Dubai, United Arab Emirates
Personality Overview
How Abdullah shows up
Fast But Analytical
Hard To Convince
Quality Focused
They focus on the results, but can still be quite procedural and analytical about how to get there They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service
Priorities
Topics Abdullah cares about
User Growth Hacking
His career focuses on rapid user base expansion and new user acquisition, explicitly mentioning his passion for "pure growth hacking" and innovative growth experiments.
Performance Marketing
His core expertise involves optimizing digital marketing campaigns to lower Customer Acquisition Cost (CAC) and increase Return on Ad Spend (ROAS) across various platforms.
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Career
Work history
11-2023
Senior Manager Performance Marketing
Astra Tech
2-2023 - 11-2023
Senior Manager Digital Marketing
Careem
5-2022 - 2-2023
Digital Marketing Manager - Performance
Careem
8-2021 - 5-2022
Performance Marketing Lead
Noon - The Social Learning Platform
12-2020 - 8-2021
Performance Marketing Lead
Cheetay
In the press
Media appearances
No media yetWe could not find public media appearances for this person.
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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