Abdullah Majeed in

Abdullah Majeed

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Senior Manager Performance Marketing at Astra Tech
📍 Dubai, United Arab Emirates

Abdullah Majeed is a Senior Manager of Performance Marketing at Astra Tech, driving growth for the Botim and Astra brands. With an MBA from the Lahore School of Economics, he has extensive experience scaling user acquisition for major tech startups like Careem, Noon, and Cheetay. Colleagues describe him as responsible, creative, and results-oriented.

He achieved 10x new user growth for BOTIM Remittance within a single year.

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Experience
8 Years
Current Role
Senior Manager Performance Marketing
Job Level
Middle
Location
Dubai, United Arab Emirates
Personality Overview

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Priorities

Topics Abdullah cares about

User Growth Hacking
His career focuses on rapid user base expansion and new user acquisition, explicitly mentioning his passion for "pure growth hacking" and innovative growth experiments.
Performance Marketing
His core expertise involves optimizing digital marketing campaigns to lower Customer Acquisition Cost (CAC) and increase Return on Ad Spend (ROAS) across various platforms.
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Career

Work history

11-2023
Senior Manager Performance Marketing
Astra Tech
2-2023 - 11-2023
Senior Manager Digital Marketing
Careem
5-2022 - 2-2023
Digital Marketing Manager - Performance
Careem
8-2021 - 5-2022
Performance Marketing Lead
Noon - The Social Learning Platform
12-2020 - 8-2021
Performance Marketing Lead
Cheetay
In the press

Media appearances

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Education
2018 - 2019
Master of Business Administration - MBA
Lahore School of Economics
2012 - 2016
Bachelor of Science (BSc)
Lahore School of Economics
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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