Abril Gómez Gil

Evaluator
DISC Type : dcs

Gerente de Transformación Digital at Banca Mifel

Toluca, México, Mexico

Overview

Abril Gómez Gil serves as the Digital Transformation Manager at Banca Mifel, where she leverages her background in product leadership and business analytics. An engineering graduate from Universidad tecnológica del Valle de Toluca, she holds certifications as an ISO 9001 Internal Auditor and in Six Sigma.


She recently earned a diploma in Financial Education, demonstrating a strong commitment to the financial sector.

Personality Overview

Hard To Convince

Fast But Analytical

Quality Focused

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Banking Transformation
As the Digital Transformation Manager for Banca Mifel, she is actively leading the bank's evolution, highlighted by her recent promotion into this specific role.
Agile Methodologies
Her previous experience as a Product Owner and Scrum Master within Banca Mifel indicates a strong background in applying agile frameworks to product development.
Financial Literacy
Recently posted about receiving a diploma in Financial Education, showing a clear passion and dedication to advancing knowledge in this area.

Media Appearances

Abril has no verified media appearances

Work History

3-2023
Gerente de Transformación Digital at Banca Mifel
4-2022 - 2-2023
Lider de Producto at Banca Mifel
1-2020 - 4-2022
Product Owner / Scrum Master at Banca Mifel
12-2016 - 1-2020
Especialista en Business Analytics at TSYS
12-2014 - 5-2015
Analista de TI at Televisa

Education

2011 - 2015
Ingeniería from Universidad tecnológica del Valle de Toluca

More Information

Social Presence :

Prographics :

Exp : 9 Location : Toluca, México, Mexico Job Level : N/A Designation : Gerente de Transformación Digital at Banca Mifel
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Insights For Selling To Abril

During A Call Or A Meeting

DO's

  • Be prepared for comments or questions that are critical of your product or your claims
  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Help them see both - the ‘big picture’ impact and the ROI of the investment

DONT's

  • Don’t nudge them to do something by using the logic that others have done the same
  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid self-deprecating references or general informality, it could decrease their trust in you

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Abril is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Abril

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Abril move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Abril take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Abril

Personality Compatibility


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