Adriano Zanfelicce

Inspirer
DISC Type : id

Diretor comercial at SOMOS Educação

São Paulo, São Paulo, Brazil

Overview

Adriano Zanfelicce is a Commercial Director at SOMOS Educação with extensive experience in sales, marketing, and customer experience across the telecom, education, and health industries. Colleagues describe him as analytical, determined, and results-focused. He is a graduate of Universidade Presbiteriana Mackenzie and FAAP.

Based on his interests, Adriano likely enjoys video games, as indicated by his interest in the PlayStation brand. This suggests a hobby that balances his analytical professional life with interactive entertainment and technology.

He once managed the commercial goals for 1, 200 franchised university units at Kroton.

Personality Overview

Generous

Fast Adopter

Decisive

They respond well to objective pitches but also attach some value to relationships.  They usually prefer to drive the conversation. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Educational Sales
As the current Commercial Director at SOMOS Educação and former Commercial Director at Kroton, he focuses on sales strategies within the education sector.
Customer Experience (CX)
He previously led a major operational turnaround and digital transformation project for a customer service center as Superintendent of CX.
Franchise Management
He was responsible for the commercial targets and media policies for 1, 200 franchised units in a previous role at Kroton.

Media Appearances

Adriano has no verified media appearances

Work History

5-2021
Diretor comercial at SOMOS Educação
9-2019 - 4-2021
Superintendente CX at Dasa
3-2015 - 9-2019
Diretor Comercial Ead at Kroton
6-2013 - 3-2015
Gerente de Marketing Senior at Kroton
4-2011 - 5-2013
Gerente de Marketing at Vivo (Telefônica Brasil)

Education

2005 - 2006
Pós Graduação from FAAP
2000 - 2004
Bacharel from Universidade Presbiteriana Mackenzie

More Information

Social Presence :

Prographics :

Exp : 18 Location : São Paulo, São Paulo, Brazil Job Level : N/A Designation : Diretor comercial at SOMOS Educação
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Insights For Selling To Adriano

During A Call Or A Meeting

DO's

  • Acknowledge their status and position during the conversation
  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Focus on the big picture and the strategic value of your product

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Don’t keep repeating the same information, it could make them impatient
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Adriano is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Adriano

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Adriano move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Adriano take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Adriano

Personality Compatibility


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