Agata Kalinowska is a Brand Manager at Lubella, a part of Grupa Maspex, where she leads innovative and award-winning marketing initiatives. Her campaigns have earned multiple prestigious awards, including KTR and Effie honors, for their creativity and effectiveness. She holds a Masters degree from Jagiellonian University.
Prior to her career in brand management, Agata worked as a Junior Music Supervisor, suggesting a deep-seated interest in the intersection of music and media. She actively follows the work of global advertising leaders like Ogilvy and The Coca-Cola Company, indicating a passion for top-tier creative strategy.
She was part of the team behind the viral "Makaroniki Lubella" April Fools campaign, which turned a wordplay joke into a real product and a highly successful contest.
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