Aijana Zellner

Examiner
DISC Type : sc

Vice President, Investor Relations & Market Strategy at Rockwell Automation

Chicago, Illinois, United States

Overview

Aijana Zellner is the Vice President of Investor Relations & Market Strategy at Rockwell Automation. A global finance executive with experience at GE, she specializes in business partnering and developing financial models for high-growth tech companies. She holds an Executive MBA from The University of Chicago Booth School of Business.

She is passionate about making a difference in the community and actively supports charitable causes. Aijana has represented Rockwell Automation in sponsoring and participating in events for the American Cancer Society to support the fight against breast cancer.

She recently celebrated her 10-year anniversary at Rockwell Automation, reflecting on the companys progress and future.

Personality Overview

Process Oriented

Unexpressive

Late Adopter

Being observant comes to them naturally.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. They do not like taking risks at all and go for proven options in the end.

Topics They Care About

Investor Communications
Leads strategy, positioning, and financial communication with investors, including developing quarterly earnings messaging, presentations, and press releases for Rockwell Automation.
Industrial Automation
Frequently highlights how Rockwell Automation is driving innovation across industries and leading the technological shift from automation to autonomy.
Digital Transformation
Consistently promotes Rockwell's role in helping solve global challenges through digital transformation, using the term in her professional communications.

Media Appearances

Aijana has no verified media appearances

Work History

5-2022
Vice President, Investor Relations & Market Strategy at Rockwell Automation
2-2019 - 5-2022
Director, Investor Relations & Market Strategy at Rockwell Automation
1-2017 - 1-2019
Manager, Investor Relations at Rockwell Automation
12-2011 - 12-2012
Global FP&A Analyst at General Electric (GE)
9-2007 - 11-2011
Financial Analyst at Lubrizol Corporation

Education

Executive MBA from The University of Chicago Booth School of Business
2008 - 2011
MBA from Weatherhead School of Management at Case Western Reserve University

More Information

Social Presence :

Prographics :

Exp : N/A Location : Chicago, Illinois, United States Job Level : N/A Designation : Vice President, Investor Relations & Market Strategy at Rockwell Automation
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Insights For Selling To Aijana

During A Call Or A Meeting

DO's

  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Ask them which other stakeholders would be important for this purchase decision
  • Be firm in your communication and stay in control

DONT's

  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Aijana is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Aijana

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Aijana move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Aijana take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Aijana

Personality Compatibility


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