Aimee Fearon

Energizer
DISC Type : I

CFO at Bitso

Brooklyn, New York, United States

Overview

Aimee Fearon is the CFO of Bitso, leveraging extensive experience in strategic finance for high-growth companies. With a background that includes roles at Wealthsimple and OnDeck, she has a strong track record of scaling finance functions, raising capital, and guiding firms through IPOs. People who have worked with her describe her as resourceful and a quick learner with a strong work ethic.

She is passionate about the fintech industrys potential and is focused on driving Bitso’s mission to make crypto useful across Latin America. Her career reflects a commitment to supporting innovative financial services and building robust teams to foster growth and achieve profitability in dynamic, fast-paced environments.

She was named the number one CFO in Canada by FinTech Magazine in 2023.

Personality Overview

Relationship Oriented

Enthusiastic

Imaginative

They excel at seeing the bigger picture, and the long-term impact of their decisions.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They are people oriented, friendly and like creating new connections.

Topics They Care About

Stablecoins in LatAm
Is actively promoting and attending the upcoming Stablecoin Conference in Mexico City, hosted by Bitso, to explore their use in the payments industry.
Fintech Growth Strategy
Her career at Bitso, Wealthsimple, and OnDeck is defined by leading finance functions through periods of rapid growth, product expansion, and achieving profitability.
Crypto Adoption
Expressed excitement about joining the crypto industry to contribute to Bitso's mission of making crypto useful and driving its impact in Latin America.

Media Appearances

Aimee has no verified media appearances

Work History

9-2024
CFO at Bitso
9-2020 - 8-2024
CFO at Wealthsimple
5-2017 - 9-2020
CFO at Newsela
2013 - 5-2017
SVP, Financial Planning & Analysis at OnDeck
2008 - 2013
VP, Finance at Thumbplay

Education

1996 - 2000
B.Comm from University of Toronto

More Information

Social Presence :

Prographics :

Exp : 25 Location : Brooklyn, New York, United States Job Level : Leadership Designation : CFO at Bitso
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Insights For Selling To Aimee

During A Call Or A Meeting

DO's

  • Do some small talk, ask them how things are going on their side
  • Invite them for a lunch or a drink/coffee
  • Talk about their team and how your product will help them do things better and easier

DONT's

  • Don’t be excessively objective, be a storyteller
  • Avoid cutting into their flow
  • Don’t push them to make a decision too fast, let them get comfortable first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Aimee is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Aimee

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Aimee move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Aimee take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Aimee

Personality Compatibility


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