Akshansh Gupta

Visionary
DISC Type : Ds

Founder at The Malwa Story

Bangalore Urban, Karnataka, India

Overview

Akshansh Gupta is a growth manager turned founder of The Malwa Story, a D2C brand delivering authentic food from Indias Malwa region. Leveraging his experience from major startups like Swiggy and PharmEasy, and his MBA from IIM Shillong, he is building a brand rooted in his personal passion.

His entrepreneurial journey is deeply personal, driven by his love for the food he grew up with in Ujjain, particularly sev. Outside of his business, Akshansh is focused on his fitness journey, documenting his progress and viewing physical health as an important aspect of being a founder.

Interesting fact: Akshansh officially holds the title of "Chief Sevpaglu" at his company, a playful term meaning "chief crazy-for-sev person. "

Personality Overview

Early Adopter

Risk Tolerant

Fast But Thoughtful

Reading between the lines and seeing beyond your words comes naturally to them.  They exhibit a rare combination of being result-oriented but patient at the same time. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

D2C Food Brands
He founded The Malwa Story to solve his own problem of not finding authentic 'sev' and aims to build a national brand for regional snacks.
Growth Marketing
He has a strong background in growth from Swiggy and PharmEasy and actively shares insights on customer repeat rates and improving Amazon RoAS for his brand.
Regional Indian Cuisine
His venture is dedicated to bringing the authentic taste of the Malwa region (Ujjain, Indore) to a wider audience across India.

Media Appearances

The Malwa Story - 2026 Company Profile, Team & Competitors - Tracxn. Featured in Tracxn

See Now

Work History

8-2025
Founder at The Malwa Story
6-2025 - 8-2025
Senior Growth Manager at Instamart
6-2022 - 8-2025
Marketing Mentor at topmate.io
5-2022 - 5-2025
Growth Manager at Instamart
12-2021 - 5-2022
Growth - PE Labs Search and Merchandising at PharmEasy

Education

2019 - 2021
Master of Business Administration - MBA from Indian Institute of Management, Shillong
2019 - 2020
Executive Management Program from IÉSEG School of Management

More Information

Social Presence :

Prographics :

Exp : 5 Location : Bangalore Urban, Karnataka, India Job Level : Leadership Designation : Founder at The Malwa Story
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Insights For Selling To Akshansh

During A Call Or A Meeting

DO's

  • Use phrases like 'your team deserves', 'best in class' etc.
  • During followups, use phone or text if needed, they should be fine
  • You can spend time on BANT (or other qualification methodology) but keep it to the point

DONT's

  • Don't shy away from asking hard questions, but be extra polite
  • Don't take their patience for granted, avoid long-winding sermons
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Akshansh is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Akshansh

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Akshansh move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Akshansh take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Akshansh

Personality Compatibility


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