Alan Finta in

Alan Finta

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Frozen Breakfast Category Advisor, Team Albertsons at Kellanova
📍 Rocklin, California, United States

Alan Finta is a Manager of Category Management at Kellanova, specializing in the CPG food sector. An expert in data analysis using IRI and ACNielsen, he develops strategic plans and schematics for major retail partners. He holds a B. S. in Business Administration from California State Polytechnic University-Pomona.

He demonstrates a commitment to continuous self-improvement, having recently completed courses in confident public speaking, strategic thinking, and overcoming overthinking. These certifications highlight his dedication to both personal and professional development and his desire to enhance his skills.

Alan possesses a unique ability to manage and advise specific, high-value customer teams, having led category efforts for both Albertsons and Safeway.

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Experience
31 Years
Current Role
Frozen Breakfast Category Advisor, Team Albertsons
Job Level
Senior
Location
Rocklin, California, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Alan cares about

CPG Category Management
His entire career at Kellanova and Kellogg has been focused on category management roles within the CPG industry, specifically for food and HBA categories.
Retailer Partnerships
He has extensive experience as a category advisor and lead for major retail teams, including Albertsons and Safeway, indicating a focus on collaborative growth.
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Career

Work history

9-2024
Frozen Breakfast Category Advisor, Team Albertsons
Kellanova
10-2023
Category Manager, Team Albertsons Cracker/OTG Lead
Kellanova
7-2016 - 10-2023
Manager, Category Management - Team Albertsons Cracker Lead
Kellogg Company
1-2011 - 6-2016
Western Region - Associate Manager, Category Management
Kellogg Company
8-2009 - 12-2010
Associate Manager, Category Management - Team Safeway
Kellogg Company
In the press

Media appearances

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Education
1985 - 1990
B.S. in Business Administration
California State Polytechnic University-Pomona
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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