Alastair Islip is the European Managing Director at Nulo Pet Food, leading the brands expansion across Europe. With nearly 20 years in FMCG and retail, including senior roles at Pets at Home, he specializes in driving growth and building strategic partnerships. He attended The University of Manchester.
Outside of work, Alastair values his long-standing friendships, some dating back to infant school. He is physically active and participates in challenging charity events, such as completing the demanding Yorkshire Three Peaks hike with his closest friends to raise money for important causes.
He recently walked over 25 miles with four friends he has known since they were in infant school.
Read the full overview →They don’t mind taking a stand if they believe in something. They respond well to objective pitches but also attach some value to relationships. They measure a product on its merit but can be influenced by strong testimonials.
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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