Alberto Santana Rodriguez

Energizer
DISC Type : I

Director de posventa at MARMOTOR CANARIAS SL

Greater Las Palmas Metropolitan Area, Spain

Overview

Alberto Santana Rodriguez is the After-Sales Director at Marmotor Canarias S.L. An Industrial Technical Engineer from the Universidad de Las Palmas de Gran Canaria, his career has focused on after-sales service, process control, and technical management within the automotive industry.

His experience spans the entire automotive service chain, from workshop management to technical direction of vehicle inspection stations (ITV).

Personality Overview

Informal

Full Of Energy

Relationship Oriented

They are not always early adopters but can be pursuaded by leveraging strong relationships.  They are friendly, approachable and love to make new connections. They are really good at seeing what the long-term impacts of their decisions could be.

Topics They Care About

After-Sales Management
As After-Sales Director and former Head of Service, he focuses on process control and customer care in the post-sale vehicle lifecycle.
Automotive Technical Direction
Managed quality systems, prevention protocols, and vehicle modification certifications during his time as Technical Director for ITV stations.
Service Process Control
His roles consistently highlight a focus on managing and optimizing processes for after-sales service and customer support.

Media Appearances

Alberto has no verified media appearances

Work History

1-2018
Director de posventa at MARMOTOR CANARIAS SL
7-2015 - 11-2023
Jefe de servicio at Marmotor Canarias S.L.
1-2015 - 11-2023
Director Técnico at ITV El Mayorazgo
1-2013 - 1-2015
Responsable Técnico at SGS
1-2010 - 11-2012
Administración y Jefe de taller at Neumaticos Rodacan

Education

1996 - 2004
Ingeniero Técnico Industrial from Universidad de Las Palmas de Gran Canaria

More Information

Social Presence :

Prographics :

Exp : 19 Location : Greater Las Palmas Metropolitan Area, Spain Job Level : Mid-senior Designation : Director de posventa at MARMOTOR CANARIAS SL
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Insights For Selling To Alberto

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Speak enthusiastically with energy, maintain a clear and confident tone

DONT's

  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Don’t be too formal, focus on building comfort and trust
  • Don’t be excessively objective, be a storyteller

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alberto is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Alberto

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Alberto move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Alberto take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Alberto

Personality Compatibility


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