Alejandra Morales Sánchez

Activist
DISC Type : Cd

Directora regional at Bitso

Metepec, México, Mexico

Overview

Alejandra is a Regional Director at Bitso with a deep background in the financial sector, having held multiple leadership roles at CIBANCO. She is a commercial strategist specializing in financial products and building high-performance teams, holding certifications from Universidad Iberoamericana and Tecnológico de Monterrey.

She is passionate about continuous learning and professional development, recently celebrating a diploma from IESE Business School and starting a new certification. Alejandra believes deeply in self-investment and personal growth, encouraging others to constantly learn and evolve alongside her.

Her personal philosophy is, "No dejes de apostar por ti" (Dont stop betting on yourself).

Personality Overview

Logical And Quick

Value Conscious

Meticulous

They can be nudged to make faster decisions by offering what they value.  They respond well to confident salespeople. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Commercial Strategy
Identifies as a commercial and high-performance team strategist, with extensive experience in sales management and regional development at both Bitso and CIBANCO.
Fintech & Crypto
[Predicted] As a Regional Director for Bitso, a leading cryptocurrency platform in Latin America, she is focused on the evolving digital finance landscape.
Leadership Development
Her career shows a consistent progression into leadership roles, focusing on managing teams, overseeing budgets, and driving regional growth in the financial industry.

Media Appearances

Alejandra has no verified media appearances

Work History

12-2025
Directora regional at Bitso
11-2023 - 11-2025
Directora regional at CIBANCO
4-2019 - 9-2023
Subdirectora Regional at CIBANCO
9-2014 - 4-2019
Ejecutiva de cambios y derivados at CIBANCO

Education

10-2025 - 4-2026
Certificación from Universidad Iberoamericana, Ciudad de México
7-2024 - 2-2025
Certificación from Tecnológico de Monterrey

More Information

Social Presence :

Prographics :

Exp : 11 Location : Metepec, México, Mexico Job Level : N/A Designation : Directora regional at Bitso
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Insights For Selling To Alejandra

During A Call Or A Meeting

DO's

  • Stress on the business value that your product offers
  • Highlight the competitive differentiation of your product
  • Get to the point quickly instead of spending too much time on pleasantries

DONT's

  • Do not give up if they are not convinced, try again with a different approach
  • Refrain from asking too many questions
  • Don’t try to be an alpha salesperson, give them equal space

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alejandra is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Alejandra

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Alejandra move?

  • Their decision making speed is somewhere in the middle.
  • Can Alejandra take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Alejandra

Personality Compatibility


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