Alejandra Ruvalcaba

Questioner
DISC Type : c

Subdirector Innovación at Banca Mifel

Mexico City, Mexico

Overview

Alejandra Ruvalcaba is an actuary serving as the Subdirector of Innovation at Banca Mifel. With two masters degrees, including one in Operations Research, she specializes in data science, complex analysis, and developing mathematical models to drive organizational profitability and efficiency.

She has a specific professional interest in applying her expertise in modeling and simulation to logistical systems.

Personality Overview

Not Easily Convinced

Value Seeker

Price-Sensitive

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Financial Innovation
In her role as Subdirector of Innovation at Banca Mifel, she is focused on leveraging data science and mathematical modeling to drive profitability and optimize processes.
Data Science
Her background as an actuary and her skills in complex analysis, algorithms, and anomaly detection are central to her work in developing data-driven models.
Logistics Simulation
[Predicted] Based on her career goals, she has a keen interest in applying advanced modeling and simulation techniques to logistical systems for analysis and improvement.

Media Appearances

Alejandra has no verified media appearances

Work History

4-2023
Subdirector Innovación at Banca Mifel
4-2021 - 4-2023
Gerencia de Innovación at Banca Mifel
9-2019 - 6-2020
Gerente Business Intelligence at Banca Mifel
9-2014 - 2-2019
Asesor at Secretaría de Comunicaciones y Transportes - Coordinación de Centros SCT
5-2013 - 8-2014
Subdirector de Mejores Prácticas at Secretaría de Comunicaciones y Transportes

Education

2007 - 2009
Master from Universidad Autónoma de Barcelona
2005 - 2007
Ingeniería en Sistemas - Investigación de Operaciones (Maestría) from Universidad Nacional Autónoma de México

More Information

Social Presence :

Prographics :

Exp : 22 Location : Mexico City, Mexico Job Level : N/A Designation : Subdirector Innovación at Banca Mifel
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Insights For Selling To Alejandra

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Back up any claims with data and numbers
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alejandra is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Alejandra

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Alejandra move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Alejandra take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Alejandra

Personality Compatibility


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