Alejandro Ferrada de la Maza

Ejecutivo comercial at Isapre Colmena

📍 Santiago Metropolitan Area, Chile

Alejandro Ferrada de la Maza is a Senior Commercial Executive at Isapre Colmena with a background in commercial engineering from the Universidad Autónoma de Chile. He believes the current regulatory environment demands execution and compliance over volume, viewing market pressures as a filter that rewards performance rather than just promises.

He shows an interest in the business and marketing strategies of large, successful consumer corporations, as indicated by his following of companies like PepsiCo and Mars.

Unique fact: Alejandro is actively seeking a new role as a Commercial Executive and has publicly announced he is #OpenToWork.

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Experience

8 Years

Current Role

Ejecutivo comercial

Location

Santiago Metropolitan Area, Chile

Personality Overview

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Priorities

Topics Alejandro cares about

Healthcare Sales Strategy

He focuses on adapting to regulatory pressure and changing market demands in the Chilean health insurance (Isapre) system, actively promoting new plans to meet client needs.

Execution Over Volume

Believes the current market rewards strong execution and compliance, not just high sales figures. He emphasizes a shift from promises and marketing to fulfillment and results.

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Career

Work history

3-2020

Ejecutivo comercial

Isapre Colmena

4-2017 - 1-2020

Jefe comercial

Alpha Marketing Group

In the press

Media appearances

No media yetWe could not find public media appearances for this person.

Education

3-2020 - 12-2024

Ingeniería comercial

Universidad Autónoma de Chile

Social presence

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