Aleksander Mroczek in

Aleksander Mroczek

Questioner · DISC type c
Academic Lecturer Search Engine Marketing (SEM) at Uniwersytet Civitas
📍 Warsaw, Mazowieckie, Poland

Aleksander is the Performance & E-commerce Director at KINESSO, leveraging over a decade of experience in digital strategy. His expertise spans SEM, social paid, video, and programmatic campaigns. A graduate of the University of Warsaw, he holds certifications from Meta, Google, and Allegro, demonstrating his commitment to comprehensive digital marketing solutions.

Beyond his corporate role, Aleksander is passionate about education and sharing his industry knowledge. He serves as an academic lecturer in Search Engine Marketing at Collegium Civitas and acts as a Meta Certified Lead Trainer. He also engages with the broader industry by speaking at conferences and appearing on podcasts.

He is a respected juror for major industry competitions, including the IAB MIXX Awards and Performance Marketing Diamonds.

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Experience
8 Years
Current Role
Academic Lecturer Search Engine Marketing (SEM)
Job Level
Mid-senior
Location
Warsaw, Mazowieckie, Poland
Personality Overview

How Aleksander shows up

Value Seeker
Price-Sensitive
Cautious & Analytical

It is quite likely of them to ask for pricing or other concessions. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Priorities

Topics Aleksander cares about

Retail Media
His recent social media activity and podcast appearances focus heavily on the strategies and growth of retail media platforms like Allegro and Empik.
AI in Marketing
He recently highlighted AI as a "game-changer" at the Meta Performance Agency Summit and holds a certification in using AI for company growth.
+4 more topics Login to view topics
Career

Work history

3-2025
Academic Lecturer Search Engine Marketing (SEM)
Uniwersytet Civitas
1-2025
Performance & E-commerce Solutions Director
KINESSO
9-2023 - 12-2024
Performance Marketing Strategy Director
KINESSO
8-2023
Juror of IAB MIXX Awards
IAB Poland
2-2023 - 9-2023
Performance Marketing Strategy Director
Reprise Digital
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2013 - 2015
Master's degree
University of Warsaw
2014 - 2014
Education details unavailable
Xiamen University
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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