Alessandra is a commercially driven marketing manager at BAT with over eight years of experience in the FMCG industry. A graduate of ESCP Business School, she is passionate about building purposeful global brands and has a strong background in brand activation and innovation for new product categories.
During her masters program, she gained experience as an external marketing consultant for both IBM and The Estée Lauder Companies.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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