Alex Auchu

Observer
DISC Type : ic

Head of WHSL Marketing at Vans

Canada

Overview

Alex has no verified overview

Personality Overview

Example Seeker

Value Driven

Curious

They are likely to ask many questions and look heavily for supporting information.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally good communicators and can be hard to convince.

Topics They Care About

Alex has no verified topics they care about

Media Appearances

Alex has no verified media appearances

Work History

5-2025
Head of WHSL Marketing at Vans
12-2023 - 12-2025
Director of Brand Marketing - Americas at Vans
4-2019 - 3-2024
Marketing Director at Vans
6-2014 - 4-2019
Marketing Manager at Vans
9-2006 - 5-2014
Sales rep at Collective agency

Education

9-2005 - 11-2005
Television And Video Production from Concordia University

More Information

Social Presence :

Prographics :

Exp : 26 Location : Canada Job Level : Mid-senior Designation : Head of WHSL Marketing at Vans
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Insights For Selling To Alex

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Ask them questions to understand their needs better while staying affable
  • Persuade objectively how your product will help them achieve their goals

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid making offhand commitments
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alex is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Alex

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Alex move?

  • They like to be detailed and take their time to arrive at decisions.
  • Can Alex take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Alex

Personality Compatibility


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