Alex Li in

Alex Li

Enthusiast · DISC type i
Founder's Twin Brother at GoodMood Kombucha
📍 New York, New York, United States

Alex is a growth and strategy professional, currently helping to scale GoodMood Kombucha as the Founders Twin Brother. His background includes leading new business exploration in the EV charging space for Panasonic and managing commercial strategy at Fahrenheit 212. He holds a Bachelor of Arts from Boston College.

His professional posts indicate a keen interest in the future of transportation, including electric vehicles and micromobility solutions. He has shared thoughts on new business models in the space, such as all-electric ride-hailing services and the strategic deployment of e-scooters in major cities.

Unique fact: His official title at his familys high-growth kombucha company is "Founders Twin Brother".

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Experience
10 Years
Current Role
Founder's Twin Brother
Location
New York, New York, United States
Personality Overview

How Alex shows up

Consensus Focused
Optimistic
Non-Confrontational

They prefer to build relationships rather than staying totally transactional. They are generally friendly, so be careful when relying on their word. Unlike D or C types, they are convinced more by stories and testimonials.

Priorities

Topics Alex cares about

Kombucha Market Growth
His current role involves scaling what is described as America's fastest-growing kombucha brand, focusing on retail, online, and office distribution channels.
EV Adoption
At Panasonic, he led business exploration for software and services designed to radically accelerate the adoption and management of electric vehicles for fleets.
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Career

Work history

4-2026
Founder's Twin Brother
GoodMood Kombucha
11-2023 - 8-2025
Product and Business Exploration Lead
Panasonic North America
9-2021 - 11-2023
Strategy and Business Operations
Panasonic North America
7-2020 - 6-2021
Engagement Manager
Fahrenheit 212
7-2018 - 7-2020
Commercial Strategy Senior Associate
Fahrenheit 212
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
Bachelor of Arts (B.A.)
Boston College
Education details unavailable
Acton Boxborough Regional High School
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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